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Channel: Fan Engagement – Blair Hughes
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My Kind Of Scene: The Brisbane Sounds Project 10 Years On

Brisbane Sounds Logo 2010 (Moonshine Madness) Launching Brisbane Sounds 2008   September 9 2006: Brisbane Sounds is born at approximately 2am on the back steps of the Zoo Nightclub after an Iron On...

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2016 NRL and AFL Grand Final Fan Engagement Overview

It’s that time of the year again as the AFL and NRL Grand Final’s are on this coming weekend in Melbourne and Sydney respectively. With the action set to be electric on the field at both Sydney’s ANZ...

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100+ Fan Engagement and Fan Experience Articles From September 2016

Here’s a quick round up of 100+ interesting fan engagement and fan experience reads from the sports business world from the month of September 2016. VIRTUALLY THERE FOR VR Fans and players compete for...

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2016 AFL and NRL Grand Final Fan Engagement Recap

The 2016 AFL and NRL Grand Finals have come and gone with the Western Bulldogs at the MCG and the Cronulla Sharks at ANZ Stadium taking out the titles in each of the codes. While the two matches were...

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UCLA Bruins Game Day Fan Experience Review From Rose Bowl Stadium, Los...

Day one and game one of my latest fan engagement trek to gather new ideas and showcase some of the best activations from Australia and New Zealand and I hit the ground running at 530am Melbourne time...

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Miami Dolphins Hard Rock Stadium Fan Experience Recap 23/10/2016

Landing in a sunny and humid Miami at 7am after having caught an overnight flight from Los Angeles I hit the ground running by dropping my gear off at my airport hotel and arranging an Uber out to Hard...

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Denver Broncos Sports Authority Field Fan Experience Recap 24/10/2016

Flying to Denver Monday morning and I’m up at 4.30am to fly from Miami to Denver, Colorado for tonight’s Denver Broncos game at Sports Authority Field. After an airport blueberry bagel breakfast I’m on...

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100+ Fan Engagement and Fan Experience Articles From October 2016

Here’s a quick round up of 100+ interesting fan engagement and fan experience reads from the sports business world from the month of October 2016. Cleveland Cavaliers, Nike Give Fans Virtual NBA...

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Women In Sport Australia 2016: Learn What’s Happening Across Five Codes In...

AFL Women’s Players I’m calling it now. Some of you already know this and have been saying this for a while so it’s by no means news to you. The rise, positivity and excitement of women’s sport in...

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FREE Resource: 200+ Fan Engagement Ideas For Stadiums And Teams

Hi,  I’m talking all things fan engagement and women in sport at the MCG on Tuesday 15th November for the CHAMPIONING WOMEN IN SPORT conference and have put together a helpful flyer to hand out to...

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100+ Fan Engagement and Fan Experience Articles From November 2016

Here’s a quick round up of 100+ interesting fan engagement and fan experience reads from the sports business world from the month of November 2016. IS OUR OBSESSION WITH TECHNOLOGY DAMAGING THE...

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Fan Engagement 2016 Year In Review: 100 Global Fan Engagement/Experience...

What a year in fan engagement 2016 has been. From Pokemon Go to Hackathons, eSports to virtual reality and wearables to a focus on user generated content, stadiums and teams across the globe have been...

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Future Stadiums: How Technology Is Revolutionizing The In-Stadium Fan Experience

Here’s a recent article I wrote for Australasian Leisure Management Magazine  In a stadium near you right now the battle for the fan is on in the sports world to improve and enhance the fan experience....

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Goodbye to audioBoom and on to the next challenge…..

audioBoom Today represents my last day at audioBoom as I’ve made the decision to move on from leading the company in Australia after three fulfilling years. It has been a wild ride that has enabled me...

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2017 NRL Fan Engagement

With the 2017 NRL season starting on Thursday night I thought I’d quickly put together a series of posts looking at what each of the clubs are doing for their fans this season.  Be sure to check out my...

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20 Snapchat Spectacles Examples From Sports Teams, Players, Fans and Brands

If you’ve been lucky enough to try out a pair of Snap Inc’s Spectacles then you’ll have seen that they’re a lot of fun to use.  I was lucky enough to grab a pair back in February from the Manhattan...

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Sport Techie Articles #1: AFL’s Adelaide Crows Use Team App To Livestream...

The Australian Football League’s Adelaide Crows have announced another innovative technology advancement that is set to increase fan engagement. Fresh from announcing their purchase of an esports team...

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Sport Techie Articles #2: Australian Basketball Team Perth Wildcats Launch...

Artificial intelligence chatbots are one area where technology continues to evolve rapidly within the sports business. Entering this space is the Perth Wildcats basketball club — the first National...

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Sport Techie Articles #3: Esports Continues Rise In Australia As A-League...

The growing tide of Australian sporting clubs leaping into esports shows no signs of slowing down with Hyundai A-League team Melbourne City FC becoming the first major football club in Australia to...

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New Ticketing Developments Transforming the Fan Experience

Each week there seems to be a new development in the ticketing space with teams/artists, venues and fans now having access to a wide variety of new technologies which are improving the fan experience....

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