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Sport Techie Articles #4: Sydney College Football Cup: A Showcase Of...
Sydney College Cup 2017 SYDNEY, NEW SOUTH WALES – AUGUST 27: Rice University players run onto the pitch for the start of the College Football Sydney Cup match between Stanford University (Stanford...
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The 2017 Fan Engagement/Experience 100-1 Recap
Hello and welcome to the 2017 fan engagement/experience year in review countdown-recap-innovation-spectacular where I’ll again be showcasing 100-1 ideas from this space across the sports business...
View Article2017 Writing Recap
In 2017 I had another exciting year of writing about fans where I pumped out 17 articles for a combined word length of 31,000 words. Perhaps unsurprisingly I only used ‘fan engagement’ 127 times too!...
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Sport Techie Articles #6: Australian Kangaroos Launch Chatbot At Rugby League...
SYDNEY — The 2017 Rugby League World Cup has kicked off across Australia, New Zealand and Papua New Guinea with passionate crowds, large broadcast, digital and social numbers all coming through within...
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Sport Techie Articles #9: Big Bash League Melbourne Stars Launch Youth...
The Australian Big Bash League has continued to push the boundaries of innovative fan engagement with the Melbourne Stars announcing the launch of their new digital platform to engage young fans over...
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Sport Techie Articles #10: Cricket Australia MatchDay App Enhances The Fan...
Attending any big sporting match these days in our tech- and experience-driven world offers fans the chance to partake in a multitude of fan engagement activities, with many starting the moment they...
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Sport Techie Articles #11: Siri, Tell Me Some Australian Open Tennis Information
Smart home devices and artificial intelligent voice activation area areas that show a lot of potential in the sports industry as a way for fans to get closer to teams and leagues that look to drive new...
View ArticleSport Techie Articles #12: Cricket Comes Alive In Palm Of Your Hand With...
MELBOURNE, Australia — Augmented reality is an area that is showing a lot of traction for teams and venues to showcase their creativity and innovation. The NBA has an AR game where fans can overlay a...
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Big Bash, Big Fun at Melbourne Stars BBL
The following article appeared in Digital Sports Labs and can be found in full here. There’s an entertainment extravaganza taking place in the fan zone outside the Melbourne Cricket Ground as the Big...
View ArticleSport Techie: Australian Esports Club ORDER Launches Equity Crowdfunding...
With the global esports business pushing into the billions of revenue in the coming years, a fan base in the hundreds of millions and live events packing out global stadiums, the mammoth rise of the...
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Froth Beer Magazine: ‘Beer In Stadiums: Give Beer A Sporting Chance’
Beer Improving the game day fan experience for sports fans is a hot topic in the sports business at present with venues and clubs constantly rolling out innovative new ‘fan-first’ initiatives to entice...
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Sydney Roosters NRL Game Day Experience, Allianz Stadium, Sydney, 25/8/18
New fan engagement activation for fans from the NRL Sydney Roosters, Pixel Loco and Allianz Stadium included the ‘Rocky Run’ activation that sees fans run as the digital mascot and tackle opponents on...
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Cronulla Sharks NRL Game Day Experience, Southern Cross Group Stadium,...
It was a chilly and overcast morning as I made the one hour train journey out from Sydney’s Town Hall station to Woolooware station in the southern suburbs for today’s NRL game between the Cronulla...
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The Importance and Benefits of Harnessing Fan Generated Content: An NRL 2018...
If it’s one part of the fan engagement spectrum that I have consistently championed over the years for clubs and my clients it has been to acknowledge, promote, utilise and harness the diverse skill...
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New Zealand All Blacks Fan Experience, Westpac Stadium, Wellington, NZ, 2018
The New Zealand All Blacks fan experience from Wellington’s Westpac Stadium. The South African Springbocks took out the game 36-34 after a strong come back from the All Blacks.
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2018 NRL Team By Team Fan Engagement Review
The 2018 NRL season has come and gone faster than a $2.50 NRL match day chiko roll at ANZ Stadium but what a year it has been for rugby league fans and members who have been well looked after and...
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2018 AFL Grand Final Footy Festival Fan Experience, Yarra Park (MCG),...
On what started out as a wet, cold and rainy start to the day in Melbourne for the AFL Grand Final day I made the trek into the MCG a few hours before the first bounce at 10am for a look at the...
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FANS HQ #9
The latest edition of my monthly fan engagement journal, FANS HQ is now live. In this month’s edition for FANS HQ #9 we take a look at the following fan experiences: NZ All Blacks at Westpac Stadium...
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2018 England Fan Experience Trip Recap
In early October I embarked on another of my regular global fan engagement professional development treks by heading back to England for a series of meetings, workshops, facilitating a meet-up event...
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A-League 2018/19 Fan Engagement Initiatives
The goal posts are up, the members are pumped and the excitement is building for football fans in Australia with the 2018/9 A-League season getting underway tonight in Adelaide. Therefore with the...
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